BUSINESS
For any company, gaining a more nuanced understanding of your customers is a powerful first step to driving engagement and maximizing sales. Predictive has been developed as a critical Salesforce extension that allows businesses to get the most out of their campaign and engagement activities.
Predictive allows you to automate core marketing activities, such as identifying strong prospects through web forms, gaining business intelligence through tracking site visitors and conducting drip campaigns. With its powerful features and the ability to extensively automate even complex marketing tasks, Predictive helps you to unlock the full potential of Salesforce and achieve your marketing goals.
Forms
Contact information from your website visitors is a great way to build lists and find out interests. Visitors can use forms on your website to provide details like first name, last name, email address and what they would like to know more about. Forms can also provide a way to have that data automatically added to Salesforce LEARN MORE …
Website Visitor Tracking
Keep tab on who is visiting what pages on your website. Analyzing those key numbers will key you in on what communication are the most successful ones where you get your prospects and leads most engaged. LEARN MORE …
Lead Scoring
Lead Scoring will let you assign a score to prospects and leads as they get more engaged so you can direct them to relevant campaigns or a personal follow-up. LEARN MORE …
Drip Campaigns
A Salesforce drip campaign is used to send information to potential prospects repeatedly over long periods of time to nurture them and keep your brand on top of their minds.
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Blog
Blogging is an important strategy for driving traffic to your website and an easy and affordable way to get attention to your brand. LEARN MORE …
Call To Action
A call-to-action (CTA) is a text link, a button or image that encourages your prospects to visit a landing page and become a Lead. You will ideally look for both Buttons in emails, Forms on websites and Fly-In conversion tools in order maximize the engagement level with your prospects. LEARN MORE …